August sales: not so bad?

August sales: not so bad?

As recently as last week, analysts were projecting a weak August take for the automotive industry. It’s possible those experts shortchanged the OEMs a bit, but he bigger picture remains to be seen.

FCA was the first to report, with predictably strong finishes for Jeep and Ram (up 18% and 6%, respectively) and a surprise month for Fiat, which managed a gain over last August thanks to a strong early push from the new 500X.

Ford is also reporting an improvement, up 5.4% vs. a year ago. Add to that, July’s F-Series bump doesn’t appear to have been a fluke.

GM was a bit more of a mixed bag. Chevy was off slightly and Cadillac hasn’t improved, but Buick and GMC finished well enough.

Stay tuned throughout the day as we update this post with the latest info and add the months’ highlights.



August year-over-year:

Acura

Alfa new, 75

Audi

Bentley

BMW

Buick up 0.6%, 22,281

Cadillac down 5.5%, 15,738

Chevrolet down 1.5%, 183,098

Chrysler down 14%, 25,580

Dodge down 15%, 42,386

Fiat up 1%, 3,388

Ford up 5.4%, 225,601

GMC up 3.5%, 49,363

Honda

Hyundai

Infiniti

Jaguar

Jeep up 18%, 80,804

Kia

– *Lamborghini

Land Rover

Lexus

Lincoln up 6%, 8,636

Maserati

Mazda

– **Mercedes-Benz

MINI

Mitsubishi

Nissan

Porsche

Ram up 6%, 49,439

Scion

smart

Subaru

*Tesla

Toyota

Volkswagen

Volvo


2015 year-to-date

Acura

Alfa new, 443

Audi

Bentley

BMW

Buick down 2.6%, 149,386

Cadillac down 2.8%, 110,791

Chevrolet up 2.6%, 1,425,507

Chrysler up 14%, 221,550

Dodge down 16%, 337,177

Fiat down 12%, 28,421

Ford up 2.5%, 1,685,305

GMC up 10.6%, 362,853

Honda

Hyundai

Infiniti

Jaguar

Jeep up 21%, 555,709

Kia

*Lamborghini

Land Rover

Lexus

Lincoln up 7.9%, 65,284

Maserati

Mazda

– **Mercedes-Benz

MINI

Mitsubishi

Nissan

Porsche

Ram up 7%, 318,542

Subaru

Scion

smart

*Tesla

Toyota

Volkswagen

Volvo

*Based on estimates from Automotive News.

** NOT including Sprinter

Note that last month’s highlights and lowlights listed below are merely a selection of some of the month’s bigger movers.

Highlights (sales up > 40%)

Lowlights (sales down > 30%)

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