Is Mazda planning a BMW X4 competitor?

Mazda Koeru crossover

Mazda Koeru concept headed to Frankfurt motor show, may replace CX-7

Mazda is giving the crossover-obsessed world a preview of its Koeru concept, which it will unveil at the Frankfurt motor show in a matter of weeks. Koeru means “exceed” or “go beyond,” according to Mazda, and this new crossover will seek to offer slightly different packaging than its existing lineup of crossovers, some of which are overdue for replacement.

The Koeru concept will feature the latest iteration of Mazda’s Kodo design language, sporting an angular grille like the latest vehicles from the Japanese automaker, while offering a rakish greenhouse that will end with a slanted tailgate and a spoiler cap integrated into the roof.

Automotive News reports that the Koeru concept will be a near-production version of the crossover, citing a source at the company, and that it will likely preview a variant of the CX-3 or the CX-5. Mazda may also opt for a slightly larger vehicle badged as CX-7 that would prioritize a sporty exterior over a voluminous interior, akin to the BMW X4. There is certainly no shortage of crossovers debuting in that segment, with automakers seeking to field sportier-looking crossovers positioned below the Mercedes-Benz GLE and the BMW X5, at least in terms of size.

The CX-7 was in production from 2006 through 2012, competing with crossovers like the Ford Edge, Honda CR-V and the Toyota RAV-4. The CX-7 was faulted for being too close in size and price to the CX-5 and for being too small to compete with the aforementioned segment stalwarts. Mazda dropped the CX-7 in 2012 to focus on the CX-5, leaving a gap that it could try to fill again with a vehicle with a more adventurous aim and design.

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